Ideas into impact
We love to tell a good story
we transform ideas into Narratives that deliver impact and generate growth
What we offer
Anyone can create content — but not all content can make an impact.
We take your kernel of an idea or raw data and insights and transform them into a compelling narrative that drives action and builds your credibility and authority.
If you’re serious about creating B2B content that connects with your audience and makes an impact, you’re in the right place.
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Competitive analysis
Thought leadership consultation
Distribution strategy
Campaign development
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Narrative development and writing services for:
Articles
Reports
Website copy
Non-fiction manuscripts
Op-eds
Blogs
Ads
Social media
Case Studies
White Papers
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Social media management
Cross-channel content promotion
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Thought leadership clinic
Breakfast briefings
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About Rachel
A word nerd with a love of strategy
Whether creating a blog, a banner ad, or a multi-channel campaign, each piece of content is an opportunity for companies to connect with their customers and establish credibility as thought leaders. Yet, too often, people are bombarded with generic narratives that don't address their unique challenges, concerns, or experiences.
Over the past 15 years, I've worked with tech start-ups, agencies, and management consulting firms to help them create high-caliber thought leadership that speaks directly to their customers and fuels growth. I'm all about the details because that is what sets content apart.
When I'm not creating compelling work for clients, I'm probably running on a trail, perusing a bookstore, or watching the latest piece of TV gold on BritBox.
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"Rachel is exceptional and a true editorial partner."
“She is curious, thoughtful, detailed, resourceful, collaborative, and just a delight to work with each day. She can take things from idea to reality and make it look easy. I would trust her to help decipher complex topics and wow your stakeholders and clients. She knows how to write for today’s business landscape, create digestible content, and how to re-purpose for campaigns, short form, and other formats. If I have an editorial project, Rachel is my first call.”
VP of Marketing | Executive Search Firm -
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"Basically, she makes me look very good.”
“Rachel's work consistently stands out well for its incredible detail and commitment. I have hired Rachel on several occasions (and will continue doing so) to help us shape a manuscript and her feedback and guidance has consistently resulted in our being able to put out a superior product. Her manner and tone remains supportive and positive yet challenging authors to improve their work--along with practical suggestions and observations for action.”
Managing Director | Editorial at Berrett-Koehler Publishers, Inc.
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"Increased readership and generated new leads!"
“From writing our weekly blog articles to focusing on strategic approaches for garnering other unique content pieces, her work and efforts resulted in the growth of our blog's readership and generating new leads for our business. I highly recommend working with her for content strategy and editorial work.”
Senior Growth Marketing Manager | YAPI
does your content measure up?
